Free PDF The Art of Grain Merchandising: Silver Edition, by Sherry Lorton, Don White
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The Art of Grain Merchandising: Silver Edition, by Sherry Lorton, Don White
Free PDF The Art of Grain Merchandising: Silver Edition, by Sherry Lorton, Don White
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Book by Lorton, Sherry, White, Don
- Sales Rank: #410959 in Books
- Brand: Brand: Stipes Pub Llc
- Published on: 2010-02-11
- Original language: English
- Dimensions: 11.00" h x 8.75" w x 1.25" l, 3.05 pounds
- Binding: Paperback
- 558 pages
- Used Book in Good Condition
Most helpful customer reviews
3 of 3 people found the following review helpful.
Good coverage of merchandising
By bookbuyer
This is a great book because there isn't much out there that covers grain merchandising in such a complete way.
Although it's a textbook it really gives concrete, real-world examples of merchandising situations. It starts by going over the basics and progresses into the more advanced topics of things like transportation, storage at farms, storage costs, etc.. It also goes into topics beyond classroom material and offers advice on merchandising aspects like the potential of simply cold-calling potential buyers.
Overall a great book for anyone interested in the commodity markets, farmers or anyone involved in an elevator.
1 of 1 people found the following review helpful.
Essential for Merchandising Grain
By Roger Gattis
I cut my merchandising teeth on this book while in college, and have referenced it numerous times in my ten plus years of grain merchandising. A complete, step by step guide to the world of profitability in grain merchandising. Essential reading for anyone running a grain operation who is looking to do better than mere back to back margins.
0 of 0 people found the following review helpful.
Good Basic Merchandising Information
By pfgrainman
This book does a good job of covering grain merchandising philosophy and is a worthwhile investment. The book does get a bit into opinion and some of the advanced merchandising sections should be looked at as "one" way to approach the subject.
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